Have you ever Googled yourself?

Managing your online identity and knowing how to talk about your research to diverse audiences is vital to communicating why you and your work matter. Learn how to actively integrate yourself into the conversations of leading researchers and trends in your field of study.

This event will feature a panel discussion with Library experts, UCSF Public Affairs staff, and a science journalist discussing the methods of promoting yourself, your scholarly research, and monitoring its impact. Followed by a demo and hands-on exercise.

Laptops encouraged! Refreshments will be provided. 

Panelists

Erin Allday, Health Reporter, SF Chronicle.Erin is a health reporter who writes about infectious diseases, stem cells, neuroscience and consumer health topics like fitness and nutrition. She’s been on the health beat since 2006 (minus a nine-month stint covering Mayor Gavin Newsom). Before joining The Chronicle, Erin worked at newspapers all over the Bay Area and covered a little of everything, including business and technology, city government, and education. She was part of a reporting team that won a Polk Award for regional reporting in 2005, for a series of stories on outsourcing jobs from Santa Rosa to Penang, Malaysia.

Nicholas Weiler, PhD, Public Information Representative, UCSF University Relations. Dr. Weiler joined the news team in 2015 as a public information representative. He covers new developments in basic biological research at UCSF, including stem cell biology, neuroscience, and cancer biology. A native of Oakland, Nick has a PhD in neuroscience from Stanford University and a certificate in science communication from UC Santa Cruz. He has covered science, nature, and the environment for local and national publications including Science Magazine, the San Jose Mercury News, Stanford Magazine, and mongabay.com.

Arezu Sarvestani, Social Media Manager, UCSF University Relations. Arezu is UCSF’s Social Media Manager, overseeing production, strategy, analysis, and training for the enterprise-wide channels. She has a background in science journalism and spent nearly four years covering medical device hacking before joining UCSF in 2014. She has more than 5,000 pictures of her dog on her phone, and she is happy to show them to you.

Amy Maxmen, PhD, Senior Reporter, Nature. Dr. Maxmen is an award-winning science journalist who covers the entanglements of evolution, medicine, policy and of people behind research. Her stories appear in a variety of outlets, including Wired, National Geographic, Nature, Newsweek, and the New York Times. Her feature on the origin of humanity is anthologized in The Best American Science and Nature Writing 2015. In 2016, she won a Science in Society Journalism Award from the National Association of Science Writers and the Bricker Award for Science Writing in Medicine.

Moderator

Kemi Amin, Communications Manager, UCSF Library.

Presenters

Anneliese Taylor, Scholarly Communications Librarian, UCSF Library. 

Evans Whitaker, Research Librarian, UCSF Library. 

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This bootcamp is the final session in a four-part series on research communication:

Publishing (September 7)
Peer Review (September 20)
Presenting (October 18)
Promoting (November 15)